Public reviews
4.5 out of 5
Checked 2026-08-23
A self-selecting public-review signal. Provider invitations and who chooses to review can affect the headline score.
Trustpilot profile used in this review (opens in a new tab)Independent UK broadband comparison. Rankings are not sold.

Head-to-head
toob and giffgaff are both newer, challenger-positioned broadband brands with a no-mid-contract-price-rise promise, but they could hardly be more different underneath: toob builds its own regional full-fibre network in South East England, while giffgaff resells the Nexfibre network built through Virgin Media O2.
toob and giffgaff are both newer, challenger-positioned broadband brands with a no-mid-contract-price-rise promise, but they could hardly be more different underneath: toob builds its own regional full-fibre network in South East England, while giffgaff resells the Nexfibre network built through Virgin Media O2. Which one, if either, is available depends entirely on the address.
Neither is a universal default; they solve different problems. toob suits a South East England address within its specific, if expanding, footprint. giffgaff suits anyone wanting maximum contract flexibility, given its unusual 1-month rolling option, wherever Nexfibre has actually built.
These signals are shown separately because they measure different things. Ofcom complaints record serious escalations, surveys measure experiences across a sample, and public reviews reflect self-selecting recent sentiment. We never combine them into an invented trust score.
Public reviews
4.5 out of 5
Checked 2026-08-23
A self-selecting public-review signal. Provider invitations and who chooses to review can affect the headline score.
Trustpilot profile used in this review (opens in a new tab)Public reviews
3.9 out of 5
Checked 2026-08-23
A self-selecting public-review signal. Provider invitations and who chooses to review can affect the headline score.
Trustpilot profile used in this review (opens in a new tab)Missing a metric does not mean a provider performed badly. Some providers are below Ofcom’s reporting threshold or were not named in a comparable survey. Read our evidence dashboard and review methodology.
| Metric | Toob | giffgaff |
|---|---|---|
| From price | £19.50/mo | £25.00/mo |
| Max speed | 900 Mbps | 900 Mbps |
| Setup fee | Free | Free |
| Typical contract | 18 months | 1 months |
| Coverage | 1% of UK homes | 60% of UK homes |
| Trustpilot | 4.5/5 | 3.9/5 |
toob builds and operates its own physical full-fibre network. giffgaff resells Nexfibre, a separate wholesale network built through a Virgin Media O2 partnership. Availability at a specific address depends on completely different build programmes for each.
giffgaff offers a genuine 1-month rolling contract alongside its standard 24-month term, at a higher monthly price. toob offers only 18 and 24-month contracts, with no short-term or rolling option.
toob has been trading longer and has a more established, symmetrical-speed-focused Trustpilot record, around 4.5 out of 5 from over 7,000 reviews. giffgaff broadband launched in September 2025, and Trustpilot does not yet track it separately from giffgaff's much larger, longer-established mobile customer base.
toob's entry tier starts from £19.50 a month for 150 Mbps symmetrical. giffgaff's entry tier starts from £25 a month for 200 Mbps symmetrical, though giffgaff has run promotional pricing as low as £5 a month for an initial period.
toob and giffgaff both position themselves against the traditional big-name broadband providers: both promise no mid-contract price rise, both are newer to the broadband market than BT, Sky or TalkTalk, and both have built a strong early Trustpilot or brand reputation.
The underlying networks are entirely different, however. toob builds and operates its own physical full-fibre infrastructure across a specific set of South East England towns. giffgaff, a long-established mobile brand new to broadband since September 2025, resells Nexfibre, the wholesale full-fibre network built through a Virgin Media O2 partnership, giving it a different, generally wider potential footprint, subject to Nexfibre's own build progress.
Choose toob if you are in one of its specific Hampshire, Dorset, Surrey, Sussex or Berkshire towns and want a well-reviewed, symmetrical full-fibre connection at a genuinely low price.
Choose giffgaff if Nexfibre has built to your address and you specifically want the flexibility of a 1-month rolling contract, or you are already a giffgaff mobile customer.
We review provider comparisons against the same published methodology used across our provider reviews, then add source links where they help verify pricing context, methodology, and trade-offs.